Industrial design and product design are often thought of as creative professions that are exclusively motivated by a free and open spirit, focused on developing a revolutionary new product. Although there is some truth in this ideal, there is another essential aspect to design that is often ignored: design analysis. The reason design analysis is ignored is because it isn’t exciting or emotionally charged. Really good design analysis requires patience, logic, objectivity, extensive technical knowledge, keen observational skills, and methodical procedures. Great designs are never developed from start to finish without numerous revisions and checkpoints throughout the process. The need
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Monthly Archives March 2020
The Top Five Essentials for a Successful Product
What are the five topmost important considerations for a successful product? This brief editorial will answer this question with the list of equally-weighted factors provided below: Number 1 – Satisfying Market Needs with Product Solutions All products fulfill market needs at some level of importance. A highly successful product provides potential customers with major benefits that increase their value and demand. The challenge for entrepreneurs as well as established companies is identifying market opportunities. Once those opportunities have been defined, designers and engineers are called upon to develop a product that will satisfy the needs of the market. Product success
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Invest in Product Design for Greater Cost Reduction
Investment in product design for greater cost reduction applies to many production industries. But, one of the great ironies of rotational molding—a good illustration—is that the primary benefit of low-cost molds is also the reason most investors are not willing to invest in good design. Perhaps this mindset originates from the simple fact that mold is tangible. After investing money in a mold, the result is a physical thing that can yield production parts. If the mold can be created with minimal design at the lowest possible investment, why should there be an additional investment in product design? Mold is
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