Hear Technologies specializes in audio mixing equipment for professional use, as well as organizations such as bands, churches, singing groups or other ensembles. Developing an attractive and highly marketable plastic enclosure design for a basic electronic component like an audio mixer requires a high degree of imagination as well as analytical skills.
The hear back PRO has been highly accepted and enthusiastically received by a wide range of users and notable musical legends including Stevie Wonder. The placement of controls combined with a simple graphical user interface has created an overall form that’s established this product as a highly desirable piece of equipment for any band performance group. Numerous concepts were developed, evaluated and refined to explore various forms, as well as graphic treatments before a final design direction was established. This is a classic example that demonstrates the impact great industrial design can have on a product acceptance in the marketplace.